Betadine Women’s Wellness


I worked predominantly as Design Director on this project, ideating and stitching touch points together to form a cohesive whole.

The client came to us with a problem and we solved it by increasing sales by over 60% within 3 months.


The scope for this project was to create a wellness platform for women in the Middle East to normalise feminine hygiene in a safe and culturally sensitive way.


We held a media launch event at a ladies spa and supplied each of the attendees a gift consisting of luxury scented candle with the product, beautifully packaged in a box.

f4a2d856506829.59b13da022653 eca97a56506829.59b13da023cdb

Once the platform was launched, regular photoshoots and content creation with relevant industry influencers was set up to ensure that the brand message and online community could continue to thrive.

Leave a Reply